Building a world instead of an audience

I guess this is what I'm trying to do with Substrate - a digital garden ecosystem:

instead of “building an audience,” build a world. build a digital garden-ecosystem, that exists — first and primarily — for itself. a world that doesn’t need likes, traffic, subscribers, or clicks — in order to validate its existence.

build a world that the RIGHT people — your kindred people — will discover, will gravitate towards, and fall in love with. build a world that no one else can replicate, except you.

build a world expansive enough to HOLD your work, your multi-faceted spirit — and your audience.

Source: keningzhu.com · Are.na block · Life Advice channel